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TERN

10.2022
Graphhisme / Art Direction
Neuchâtel
TERN is a recycled clothing brand that I created. The fashion industry causes a significant amount of waste. Most of the time, the clothes that we throw out are still in a pretty good state... TERN interviens right there, by upsycling those clothes to create modern and unique pieces.

I wanted to create a logo that reflected the punk atitude of the brand, meanwhile keeping an organic look.